Mint Health Marketing Blog

How to use healthcare content marketing at trade shows

Posted by Jenny Donnithorne on Aug 15, 2019 9:23:42 AM

 

Have you noticed that healthcare content marketing is being used at trade shows to generate more leads, and to nurture these leads through to conversion?

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Topics: Content marketing, Trade shows

Boost trade show success with healthcare content marketing

Posted by Jenny Donnithorne on Aug 15, 2019 9:20:21 AM

 

Healthcare content marketing might not have been top of mind in planning your new financial year schedule of trade shows, conferences and events. However it's a practice you can expect to see a lot more of at conferences and exhibitions in the financial year ahead. 

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Topics: Content marketing, Trade shows

Set SMART goals for your next medical marketing event

Posted by Jenny Donnithorne on Aug 15, 2019 9:11:10 AM

You know the medical marketing drill for promoting your company’s products or services at health and medical trade shows.

Download the prospectus for exhibitors and sponsors, choose a package within your budget and step your way through.

But how has that cookie-cutter approach to medical marketing worked out for you? What was the return on your considerable investment of time, energy and resources?

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Topics: Content marketing, Trade shows

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